Modern Keyword Research

Keyword research is the start of any Internet marketing strategy.   It used to be so easy.   A few years ago  Overture Keyword Tool made creating keyword groups real quick and simple.  Search frequency and category patterns were effected  by the present SEO practices.

In those days, transparent bidding gave true insight to the real cost of any keywords.   Paid platform keyword research tools worked very well for SEO and internet marketers.

The golden age of SEO and kweyword research  was upon us, a new world of ültra-targeted media buys served to inquiring clients.  We remember rolling around on the carpet in utter joy  in the early ’00s, because our clients’ customers  piling into search engines to ask for product information. Which we duely served up.

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Finding Content Ideas

We know it can be difficult thinking of things to write about. That’s why we included 190 topics you can view as a way to jumpstart your thinking. To see how applicable these topics can be, replace each instance of, “-keyword-” with an actual subject.

. # Reasons Why You Should Use -keyword-

· # Ways To Manipulate -keyword- Read more »

Keywords from Google Zeitgeist

A great place to visit for keyword junkies is Google Zeitgeist, which translated means “spirit of the times”.  The site gives you trending topics which may be worth targeting.  We have previously talked about Google QDF algo, which means they always want to display fresh content for trending topics. Read more »

Keyword Research with Social Media: Twitter

Twitter is a good tool for carrying out keyword research.  It’s not just about finding keywords that are searched on, but discovering what people are actually talking about.   If you run a blog, posting on topical subjects will help your posts rank.  Google is hungry for quality topical blog posts around trending subjects – this is called Google QDF algorithm (Query deserves freshness). Read more »

Death Of Google Keyword Tool

A great blog appeared today from Aimclear talking about the death of the Google Adwords Keyword.  Google has taken a stance that it will only provide data on keywords that they believe are commercial.

If Google stops Marketers from using the Tool heavily, they will simply find new and better tools.  Hopfully paving the way for new innovation.  Currentl, there are very few tools that give accurate search volumes, data which is much needed by the search marketing community. Read more »

Youtube a killer Keyword Tool

Keyword research is about finding the best possible keywords that relate to your offering.  Many keyword tools will give you search volumes and other great data, but often miss phrases and terms which are related to your main keyword. Read more »

Keyword Density Is Dead

Modern search engines like Google DO NOT use keyword density.  If you look through any intro to information retrieval courses at a university, you will see that it’s thought of as a high-cost, low return metric. Read more »

Longtail Keywords – What are they?

Lontail Keyphrases are generally those that are 3 words and more.  To increase the traffic to your website, targeting longtail traffic is an excellent strategy.  SEO Consultants have also found that long tail traffic will generally convert better as buyers are late in the buying cycle (see user intent).  Read more »

Google Scribe for Keyword Research

Google has a new tool in its labs, Google Scribe.  The tool auto predicts your next words and gives you some suggestions.  Read more »

Watch Out For Inflated Keyword Search Volumes

keyword-research.co.uk have found a number of searches on certain keyword to be way too high in all of Google’s tools from the search based tool to Google Insights for search. We heard that it could be caused by domainers artificially inflating the number of searches for their keyword rich domains, done through processes of automation. Read more »